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For insurers, brokers and insurance agents

Explainer videos for insurance companies

Make an insurance explainer video that turns policy wording into everyday stories. Paste a product summary or a script, and Atlabs shows one recurring policyholder, their home and car, and what happens at each step of cover and claims.

4,8/5 no G2
4,9/5 no Capterra
Start from your product summary

Turn a policy summary, a claims guide or a script into a video

Make an insurance explainer video that turns policy wording into everyday stories. Paste a product summary or a script, and Atlabs shows one recurring policyholder, their home and car, and what happens at each step of cover and claims.

Ideia bruta

The cover you want to explain

Name the product, the customer and an everyday situation. The AI writes a plain-language insurance explainer script around one policyholder, splits it into scenes and builds it.

A 2-minute video explaining what home contents insurance covers, for renters, using a burst pipe example.

Mais popular

Your product points or claims steps

Paste the key points from your product summary or claims guide. Atlabs keeps your approved wording exactly and gives each point a scene with the policyholder and their home.

Claim in 4 steps: keep everyone safe, take photos, report online or by phone, we arrange the repair. Keep receipts.

Roteiro completo

An approved insurance script

Compliance already signed off the script? Upload it with scene headings and voiceover lines, and Atlabs turns every scene into an animated shot that follows it word for word.

SCENE 1. Water drips through a ceiling onto a sofa. Mia grabs her phone. VO: "First, keep everyone safe."

Como funciona

From policy summary to a finished insurance video in four steps

Cole sua ideia, história ou roteiro

Paste a product summary, claims guide or approved script, and Atlabs turns each point into a short, everyday scene.

PASSO 1

Escolha um estilo e uma proporção

Choose a reassuring style, from friendly 2D to clean motion graphics or 3D, in 16:9 for your website and portal or 9:16 for social and messaging.

PASSO 2

Fixe personagens, mundos e objetos

Lock your policyholder, their home, car or business and the documents they see, so every product video connects.

PASSO 3

Gere, refine e publique

Generate the video, refine any scene, then add it to product pages, renewal emails and your claims portal.

PASSO 4

Mais de 50.000 criadores & equipes · Sem necessidade de cartão de crédito
One policyholder, every product

Keep the same policyholder, home and documents in every insurance video you publish

Insurance makes sense when people see someone like them using it. Atlabs locks your policyholder, their home or car and your documents, so the product video, the renewal reminder and the claims guide all tell one clear and reassuring story.

Consistência de personagem

Create a character once and Atlabs keeps the same face, outfit, colours and style in every scene and every video after it. Customers follow the same policyholder through cover, renewal and claims.

AI script to video — consistent character appearance in Scene 2 using Atlabs
Cena 2
Atlabs AI video generator — same character face and style locked in Scene 7
Cena 7
Script to video AI tool — character consistency maintained across Scene 20 by Atlabs
Cena 20
Atlabs AI video — consistent character in wide angle shot across scenes
Aberto
Atlabs script to video — character close-up with consistent face and clothing
Close
AI video generator — character consistency in aerial shot using Atlabs
aéreo

Consistência de cena

Lock a setting and it keeps the same layout, lighting and mood each time it returns, so the home, the car or the shop looks the same before and after the claim.

Consistência de objetos e adereços

Policy documents, cards, apps, vehicles and your logo look exactly the same in every scene, so customers recognise each document when they receive it for real.

Atlabs AI video — object and prop consistency locked from Scene 1
Cena 1
Atlabs AI filmmaking — consistent object across scenes, Scene 13 example
Cena 13
Script to video generator — same prop appearing identically in Scene 11
Cena 11
Casos de uso

Insurance videos for product pages, claims guides, renewals, broker training and onboarding

Vídeos explicativos de produto e SaaS

Explain how your insurance app or customer portal works, from getting a quote to making a claim online, with the same screens shown in every video.

Vídeos explicativos educacionais

Explain what a policy covers, excesses, renewals and how claims work in plain language, one topic per short animated video.

Vídeos de marketing e redes sociais

Cut short tips and seasonal reminders into clips for social and email, all with the same policyholder character.

Estilos visuais

Mais de 20 estilos. Um roteiro. Infinitas direções criativas.

O mesmo vídeo explicativo pode virar uma animação 3D limpa, um quadro branco desenhado à mão ou uma sequência divertida em paper-cut - só trocando o estilo. Escolha o que combina com o seu tema ou experimente à vontade.

Você também pode treinar seu próprio estilo personalizado na Atlabs - todo vídeo que você criar seguirá o visual único da sua marca.

10M+

Vídeos criados

50+

Estilos visuais para escolher

100%

Consistência de personagem de cena para cena

40+

Idiomas e opções de narração

10M+

Vídeos criados

100%

Consistência de personagem de cena para cena

50+

Estilos visuais para escolher

40+

Idiomas e opções de narração

10M+

Vídeos criados

50+

Estilos visuais para escolher

100%

Consistência de personagem de cena para cena

40+

Idiomas e opções de narração

Recursos

Everything insurers need to make insurance explainer videos

AI that reads your script like a director

Atlabs reads your insurance script the way a director would. It sets up the everyday moment, shows what the cover does and slows down on each claims step, choosing shots, lighting and pace for every line, so policy wording turns into a story without a studio.

CENA — ESCRITÓRIO, DIA. Um fundador encara uma planilha bagunçada. NARRAÇÃO: Tinha que existir um jeito melhor…

CENA — ESCRITÓRIO, DIA. Um fundador encara uma planilha bagunçada. NARRAÇÃO: Tinha que existir um jeito melhor…

A LEITURA DO DIRETOR

Plano geral de estabelecimento

Iluminação quente e focada

Aproximação lenta no fundador

Clima: frustração silenciosa

SEQUÊNCIA GERADA

Roteiro para vídeo com IA — plano geral de estabelecimento do escritório de um fundador gerado a partir do roteiro

01 · Estabelecimento

Roteiro para vídeo com IA — plano de aproximação do fundador analisando gráficos, gerado a partir da descrição da cena

02 · Fundador, aproximação

Roteiro para vídeo com IA — close da planilha bagunçada gerado a partir do roteiro escrito

03 · A planilha

Built-in AI script writer

Need a first draft? Give the AI the product, the customer and a situation, and it writes an insurance explainer script, scene by scene, in plain language. Review and edit every line before you generate.

Translate your video to 40+ languages

Customers who speak other languages? Translate the narration, dialogue and captions into 40+ languages, so every customer gets the same insurance explainer in their language.

Background music that matches the mood

Atlabs adds calm, royalty-free music that keeps every video reassuring, never alarming. Have a brand sound or sonic logo? Upload your own track instead.

Auto lip-sync

When your policyholder or claims handler character speaks on screen, their mouths move in time with the voice, so conversations feel reassuring.

Ultra-realistic narration

Choose a calm, reassuring voice in 40+ languages and accents that suits your brand. Or upload a recording from your own team so customers hear a real voice from your company.

Full scene-level editing control

Product terms updated? Swap, regenerate, retime or restyle only the scenes affected, and the rest of the insurance explainer video stays exactly as compliance approved it.

Built-in AI script writer

Need a first draft? Give the AI the product, the customer and a situation, and it writes an insurance explainer script, scene by scene, in plain language. Review and edit every line before you generate.

Auto lip-sync

When your policyholder or claims handler character speaks on screen, their mouths move in time with the voice, so conversations feel reassuring.

Translate your video to 40+ languages

Customers who speak other languages? Translate the narration, dialogue and captions into 40+ languages, so every customer gets the same insurance explainer in their language.

Ultra-realistic narration

Choose a calm, reassuring voice in 40+ languages and accents that suits your brand. Or upload a recording from your own team so customers hear a real voice from your company.

Background music that matches the mood

Atlabs adds calm, royalty-free music that keeps every video reassuring, never alarming. Have a brand sound or sonic logo? Upload your own track instead.

Full scene-level editing control

Product terms updated? Swap, regenerate, retime or restyle only the scenes affected, and the rest of the insurance explainer video stays exactly as compliance approved it.

Feito para

Built for everyone who explains cover to customers

Insurance Agents

Send customers a short video for each product you sell, so they understand their cover before they sign and call less with basic questions.

Claims Teams

Show customers exactly what happens after they report a claim, step by step, in a calm, clear video.

Insurance Brokers

Explain how you compare cover and support clients at claim time, in short videos for your site and proposals.

Insurtech Startups

Explain your product and app in short animated videos for your website, app store page, socials and onboarding emails.

Insurers

Build a library of product and claims videos with one recurring policyholder and your brand look, approved once and used across every channel.

Employee Benefits Teams

Explain health, life and income protection benefits to staff in plain language videos they can watch at home with family.

Insurance Agents

Send customers a short video for each product you sell, so they understand their cover before they sign and call less with basic questions.

Insurers

Build a library of product and claims videos with one recurring policyholder and your brand look, approved once and used across every channel.

Insurtech Startups

Explain your product and app in short animated videos for your website, app store page, socials and onboarding emails.

Insurance Brokers

Explain how you compare cover and support clients at claim time, in short videos for your site and proposals.

Claims Teams

Show customers exactly what happens after they report a claim, step by step, in a calm, clear video.

Employee Benefits Teams

Explain health, life and income protection benefits to staff in plain language videos they can watch at home with family.

Insurance Agents

Send customers a short video for each product you sell, so they understand their cover before they sign and call less with basic questions.

Insurance Brokers

Explain how you compare cover and support clients at claim time, in short videos for your site and proposals.

Insurers

Build a library of product and claims videos with one recurring policyholder and your brand look, approved once and used across every channel.

Claims Teams

Show customers exactly what happens after they report a claim, step by step, in a calm, clear video.

Insurtech Startups

Explain your product and app in short animated videos for your website, app store page, socials and onboarding emails.

Employee Benefits Teams

Explain health, life and income protection benefits to staff in plain language videos they can watch at home with family.

TUTORIALS

Watch how teams make insurance explainer videos

Short guides that take your product summary or claims guide all the way to a finished animated video.

Por que o Atlabs

Atlabs vs. todas as outras formas de criar vídeos explicativos animados

O que você precisa
Atlabs AI
Produção tradicional
Outras ferramentas de vídeo com IA

Tempo do roteiro ao vídeo

Minutos

De semanas a meses

Horas, mas inconsistente

Custo

A partir de $19

De US$ 10.000 a milhões

Varia

Gravação necessária

Não ✓

Equipe de produção completa

Não ✓

Consistência de personagens

Fixos em todas as cenas ✓

Controlada pela equipe de continuidade

Raramente suportada ✗

Consistência de locações

Fixos em todas as cenas ✓

Locações ou sets reais

Indisponível ✗

Consistência de objetos

Fixos em todas as cenas ✓

Objetos de cena geridos no set

Indisponível ✗

Suporte a formatos de roteiro

Ideia, história ou roteiro ✓

Roteiro completo obrigatório

Apenas prompt básico

Edição por cena

Controle total ✓

Refilmagens caras

Limitado

O que os criadores dizem

What insurance teams say after making Atlabs explainer videos

Our home insurance page now opens with a two-minute video of the same renter and her flat. Customers understand the cover before they buy, and our contact centre hears far fewer basic questions.

Head of Digital, Home Insurance Provider, United Kingdom

We used our approved claims wording word for word, and the animation made it feel human. Compliance signed it off in one round, which never happened with our earlier filmed videos at all.

Customer Experience Lead, Insurer, IE

As a broker I send a short video with every proposal. Clients say it is the first time anyone has explained an excess to them in a way that makes sense.

Director, Insurance Brokerage, Australia

Our home insurance page now opens with a two-minute video of the same renter and her flat. Customers understand the cover before they buy, and our contact centre hears far fewer basic questions.

Head of Digital, Home Insurance Provider, United Kingdom

We used our approved claims wording word for word, and the animation made it feel human. Compliance signed it off in one round, which never happened with our earlier filmed videos at all.

Customer Experience Lead, Insurer, IE

As a broker I send a short video with every proposal. Clients say it is the first time anyone has explained an excess to them in a way that makes sense.

Director, Insurance Brokerage, Australia

Our home insurance page now opens with a two-minute video of the same renter and her flat. Customers understand the cover before they buy, and our contact centre hears far fewer basic questions.

Head of Digital, Home Insurance Provider, United Kingdom

We used our approved claims wording word for word, and the animation made it feel human. Compliance signed it off in one round, which never happened with our earlier filmed videos at all.

Customer Experience Lead, Insurer, IE

As a broker I send a short video with every proposal. Clients say it is the first time anyone has explained an excess to them in a way that makes sense.

Director, Insurance Brokerage, Australia

Perguntas frequentes

Questions teams ask about making an insurance explainer video

How do I make an insurance explainer video?

Paste a product summary, claims guide or approved script into Atlabs, choose a style and lock your policyholder and their home or car. Atlabs builds every scene with narration and music.

Can I keep our approved policy wording?

Yes. Upload the approved script and Atlabs keeps every line as written. The AI plans the scenes, shots and pacing around your words, so compliance review stays simple and fast.

How long should an insurance video be?

Most insurance explainers work best at one to three minutes, one product or step each. Atlabs makes a full library with the same policyholder, so customers watch only the topic they need.

Can I explain the claims process step by step?

Yes. Paste your claims steps and Atlabs shows the policyholder moving through each one, from reporting to repair, so customers know exactly what to expect and what they need to do.

Can I update videos when products change?

Yes. Swap, regenerate, retime or restyle only the scenes with old terms or steps, and the rest of each video stays as approved. Updating a product library takes minutes, not a new shoot.

Is it free to start making insurance videos?

Yes. Start free, with no credit card, no film crew and no animation skills. Join 50,000+ creators and teams and make your first insurance explainer video today, in just a few minutes.

Help every customer understand their cover clearly

Join 50,000+ creators and teams making insurance explainer videos with AI. Paste a product summary, lock your policyholder and publish it today.

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