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For marketing teams and growth leads

Explainer videos for marketing, made by AI

Make explainer videos for marketing without an agency brief or a long edit. Paste a product story, a campaign idea or a script, and get an on-brand marketing explainer video with your mascot, voiceover and music, ready for every channel.

4.8/5 on G2
4,9/5 auf Capterra
Start from any campaign asset

Turn a brief, a blog post or a script into an explainer

Make explainer videos for marketing without an agency brief or a long edit. Paste a product story, a campaign idea or a script, and get an on-brand marketing explainer video with your mascot, voiceover and music, ready for every channel.

Grobe Idee

A one-line campaign idea

Write a few sentences about the product, the audience and the one thing you want them to remember. The AI writes the script, splits it into scenes and builds the video.

A 45-second explainer showing busy shop owners how our invoicing app gets them paid twice as fast.

Am beliebtesten

Your talking points or landing copy

Paste the messaging doc, the landing page copy or the bullet points from your launch plan. Atlabs keeps your wording and matches each line to a visual.

Problem: teams lose leads in messy inboxes. Fix: one shared view. Proof: 30% faster replies. CTA: start your free trial today.

Vollständiges Skript

A finished ad script

Already approved by brand and legal? Upload the script with scene headings and voiceover lines, and each scene becomes an animated shot that follows it word for word.

SCENE 1. Cluttered desk. VO: "Still chasing leads across five tabs?" SCENE 2. Dashboard lights up.

So funktioniert's

From marketing brief to finished explainer in four steps

Füge deine Idee, Geschichte oder dein Skript ein

Paste a campaign idea, your talking points or a full script. Atlabs reads the message and maps it into clear scenes.

SCHRITT 1

Stil & Seitenverhältnis wählen

Pick a style that suits your brand, from flat 2D to motion graphics or 3D, and choose 16:9 for your site or 9:16 for Reels and TikTok.

SCHRITT 2

Charaktere, Welten & Requisiten fixieren

Lock your mascot, your office or product setting and your logo so every scene and every follow-up video stays on brand.

SCHRITT 3

Generieren, verfeinern und veröffentlichen

Generate the video, tweak any scene, swap the voice or music, then export for your site, ads and socials.

SCHRITT 4

Über 50.000 Creator und Teams · Keine Kreditkarte nötig
Why marketers pick Atlabs

Keep your brand on model in every scene, every ad and every campaign you launch

Brand teams lose hours fixing characters that change face and products that change shape between shots. Atlabs locks your cast, settings and props once, so every explainer in a campaign looks like it came from the same studio.

Konsistenz der Charaktere

Create a character once and Atlabs keeps the same face, outfit, colours and style in every scene and every video you make next. Your mascot or presenter always looks like themselves, from the first shot to the last.

AI script to video — consistent character appearance in Scene 2 using Atlabs
Szene 2
Atlabs AI video generator — same character face and style locked in Scene 7
Szene 7
Script to video AI tool — character consistency maintained across Scene 20 by Atlabs
Szene 20
Atlabs AI video — consistent character in wide angle shot across scenes
Totale
Atlabs script to video — character close-up with consistent face and clothing
Nah
AI video generator — character consistency in aerial shot using Atlabs
Luftaufnahme

Szenenkonsistenz

Lock a setting and it keeps the same layout, lighting and mood each time it appears. Viewers always know where they are, even when a story jumps between scenes and videos.

Konsistenz von Objekten und Requisiten

Products, devices, logos and icons look exactly the same every time they appear, so the details that matter to your message never drift or change shape.

Atlabs AI video — object and prop consistency locked from Scene 1
Szene 1
Atlabs AI filmmaking — consistent object across scenes, Scene 13 example
Szene 13
Script to video generator — same prop appearing identically in Scene 11
Szene 11
Anwendungsfälle

One tool for product explainers, lessons and campaign videos your whole team can make

Produkt- & SaaS-Erklärvideos

Show how your product works with a clear story, a steady mascot and real UI moments, so prospects get the value before they ever book a demo.

Lehrreiche Erklärvideos

Turn webinars, guides and how-to posts into short animated lessons that teach customers and build trust in your brand.

Marketing- & Social-Videos

Make launch teasers, paid social ads and landing page videos from one script, sized for every channel in minutes.

Visuelle Stile

20+ Stile. Ein Skript. Endlose kreative Richtungen.

Dasselbe Erklärvideo kann eine saubere 3D-Animation, eine handgezeichnete Whiteboard-Version oder eine verspielte Paper-Cut-Sequenz werden – allein durch den Wechsel des Stils. Wähle den, der zu deinem Thema passt, oder experimentiere frei.

Du kannst bei Atlabs auch deinen eigenen Stil trainieren – jedes Video, das du erstellst, passt dann zum Look deiner Marke.

10M+

Erstellte Videos

50+

Visuelle Stile zur Auswahl

100%

Charakterkonsistenz von Szene zu Szene

40+

Sprachen und Erzähloptionen

10M+

Erstellte Videos

100%

Charakterkonsistenz von Szene zu Szene

50+

Visuelle Stile zur Auswahl

40+

Sprachen und Erzähloptionen

10M+

Erstellte Videos

50+

Visuelle Stile zur Auswahl

100%

Charakterkonsistenz von Szene zu Szene

40+

Sprachen und Erzähloptionen

Funktionen

Everything a marketing team needs to ship video faster

AI that reads your script like a director

Atlabs reads your campaign script the way a director would. It picks the shots, the pacing and the lighting for each line, so a hook lands fast, a feature gets a close-up and the call to action has room to breathe, without a storyboard or an agency.

SZENE — BÜRO, TAG. Ein Gründer starrt auf eine unübersichtliche Tabelle. VOICEOVER: Es musste einen besseren Weg geben…

SZENE — BÜRO, TAG. Ein Gründer starrt auf eine unübersichtliche Tabelle. VOICEOVER: Es musste einen besseren Weg geben…

DIE LESART DES REGISSEURS

Weite Establishing-Einstellung

Warmes, fokussiertes Licht

Langsame Annäherung an den Gründer

Stimmung: stille Frustration

GENERIERTE SEQUENZ

KI-Skript-zu-Video — weite Establishing-Shot-Einstellung vom Büro eines Gründers, aus einem Drehbuch generiert

01 · Establishing

KI-Skript-zu-Video — Annäherung an den Gründer beim Prüfen von Diagrammen, aus einer Szenenbeschreibung generiert

02 · Gründer, Annäherung

KI-Skript-zu-Video — Nahaufnahme der unübersichtlichen Tabelle, aus dem geschriebenen Skript generiert

03 · Die Tabelle

Built-in AI script writer

Short on time? Give the AI a product, an audience and a goal, and it writes a scene-by-scene script for a marketing explainer video, an ad or a launch. Edit the lines until they match your brand voice.

Translate your video to 40+ languages

Launching in new markets? Translate the narration, dialogue and captions into 40+ languages in a few clicks, with the same scenes and timing, so every region gets the same campaign.

Background music that matches the mood

Atlabs adds royalty-free music that fits each video, energetic for a launch or gentle for an onboarding guide. Prefer your brand sound? Upload your own track instead.

Auto lip-sync

When your mascot or presenter speaks, their mouth moves in time with the voiceover, so a talking brand character looks natural in ads, demos and social clips.

Ultra-realistic narration

Choose a voice that fits your brand, warm, upbeat or calm, in 40+ languages and many accents. Or upload your own recording from a founder, a spokesperson or your usual voice artist.

Full scene-level editing control

Stakeholder feedback on one shot? Swap, regenerate, retime or restyle that scene alone. The rest of your explainer stays exactly as it was, so review rounds take minutes, not days.

Built-in AI script writer

Short on time? Give the AI a product, an audience and a goal, and it writes a scene-by-scene script for a marketing explainer video, an ad or a launch. Edit the lines until they match your brand voice.

Auto lip-sync

When your mascot or presenter speaks, their mouth moves in time with the voiceover, so a talking brand character looks natural in ads, demos and social clips.

Translate your video to 40+ languages

Launching in new markets? Translate the narration, dialogue and captions into 40+ languages in a few clicks, with the same scenes and timing, so every region gets the same campaign.

Ultra-realistic narration

Choose a voice that fits your brand, warm, upbeat or calm, in 40+ languages and many accents. Or upload your own recording from a founder, a spokesperson or your usual voice artist.

Background music that matches the mood

Atlabs adds royalty-free music that fits each video, energetic for a launch or gentle for an onboarding guide. Prefer your brand sound? Upload your own track instead.

Full scene-level editing control

Stakeholder feedback on one shot? Swap, regenerate, retime or restyle that scene alone. The rest of your explainer stays exactly as it was, so review rounds take minutes, not days.

Gemacht für

Built for every marketer who needs video

Content Marketers

Turn blog posts, guides and webinars into short explainers that get shared, rank on YouTube and keep readers on the page for longer.

Social Media Managers

Make vertical clips for Reels, TikTok and Shorts with the same mascot, colours and style in every post.

Growth Teams

Test new hooks, offers and audiences every week with fresh ad variants made from one script, without waiting on a design queue.

Small Business Owners

Make a polished brand video for your website and socials yourself, with no studio, no crew and no editing software to learn.

Product Marketers

Explain new features, pricing changes and launches with clear animated stories that sales, support, partners and customers can all reuse.

Brand & Comms Teams

Keep every explainer on brand, with locked characters, colours and logos across campaigns, regions and languages.

Content Marketers

Turn blog posts, guides and webinars into short explainers that get shared, rank on YouTube and keep readers on the page for longer.

Product Marketers

Explain new features, pricing changes and launches with clear animated stories that sales, support, partners and customers can all reuse.

Small Business Owners

Make a polished brand video for your website and socials yourself, with no studio, no crew and no editing software to learn.

Growth Teams

Test new hooks, offers and audiences every week with fresh ad variants made from one script, without waiting on a design queue.

Social Media Managers

Make vertical clips for Reels, TikTok and Shorts with the same mascot, colours and style in every post.

Brand & Comms Teams

Keep every explainer on brand, with locked characters, colours and logos across campaigns, regions and languages.

Content Marketers

Turn blog posts, guides and webinars into short explainers that get shared, rank on YouTube and keep readers on the page for longer.

Growth Teams

Test new hooks, offers and audiences every week with fresh ad variants made from one script, without waiting on a design queue.

Product Marketers

Explain new features, pricing changes and launches with clear animated stories that sales, support, partners and customers can all reuse.

Social Media Managers

Make vertical clips for Reels, TikTok and Shorts with the same mascot, colours and style in every post.

Small Business Owners

Make a polished brand video for your website and socials yourself, with no studio, no crew and no editing software to learn.

Brand & Comms Teams

Keep every explainer on brand, with locked characters, colours and logos across campaigns, regions and languages.

TUTORIALS

Watch how marketers build explainer videos

Short guides that take you from a campaign idea to a finished animated explainer, step by step.

Warum Atlabs

Atlabs vs. jeder andere Weg, animierte Erklärvideos zu machen

Was du brauchst
Atlabs AI
Klassische Produktion
Andere KI-Video-Tools

Zeit vom Skript zum Video

Minuten

Wochen bis Monate

Stunden, aber inkonsistent

Kosten

Ab 19 $

10.000 $ bis Millionen

Variiert

Dreharbeiten nötig

No ✓

Komplette Produktionscrew

No ✓

Charakterkonsistenz

In allen Szenen fixiert ✓

Gesteuert vom Continuity-Team

Selten unterstützt ✗

Konsistenz der Schauplätze

In allen Szenen fixiert ✓

Echte Locations oder Sets

Nicht verfügbar ✗

Objektkonsistenz

In allen Szenen fixiert ✓

Requisiten am Set verwaltet

Nicht verfügbar ✗

Unterstützte Skriptformate

Idee, Geschichte oder Skript ✓

Vollständiges Skript erforderlich

Nur einfacher Prompt

Bearbeitung auf Szenenebene

Volle Kontrolle ✓

Teure Nachdrehs

Eingeschränkt

Das sagen Creator

What marketing teams say after making their first explainers

We used to wait three weeks for an agency explainer. Now our team writes the script in the morning and posts the video by lunch, and the mascot looks the same in every single ad we run.

Head of Content Marketing, B2B Software Company, UK

We launched one feature video in six languages on the same day. The narration sounded natural in every market, and our regional teams stopped asking for their own versions. That alone saved us weeks of work.

Product Marketer, Fintech App, Germany

I tested five ad hooks in a week with the same character and style. Swapping one scene took a minute, so we could keep the winners and drop the rest without paying for a reshoot.

Growth Lead, DTC Skincare Brand, US

We used to wait three weeks for an agency explainer. Now our team writes the script in the morning and posts the video by lunch, and the mascot looks the same in every single ad we run.

Head of Content Marketing, B2B Software Company, UK

We launched one feature video in six languages on the same day. The narration sounded natural in every market, and our regional teams stopped asking for their own versions. That alone saved us weeks of work.

Product Marketer, Fintech App, Germany

I tested five ad hooks in a week with the same character and style. Swapping one scene took a minute, so we could keep the winners and drop the rest without paying for a reshoot.

Growth Lead, DTC Skincare Brand, US

We used to wait three weeks for an agency explainer. Now our team writes the script in the morning and posts the video by lunch, and the mascot looks the same in every single ad we run.

Head of Content Marketing, B2B Software Company, UK

We launched one feature video in six languages on the same day. The narration sounded natural in every market, and our regional teams stopped asking for their own versions. That alone saved us weeks of work.

Product Marketer, Fintech App, Germany

I tested five ad hooks in a week with the same character and style. Swapping one scene took a minute, so we could keep the winners and drop the rest without paying for a reshoot.

Growth Lead, DTC Skincare Brand, US

FAQ

Questions marketers ask about making explainer videos with AI

How do I make explainer videos for marketing?

Paste a campaign idea, your talking points or a full script into Atlabs, pick a style and a format, and lock your characters. Atlabs builds every scene with voiceover and music, ready to share.

Will my mascot look the same in every video?

Yes. Create your mascot once and Atlabs keeps the same face, outfit and colours in every scene and every new video, so your brand character stays on model across a whole campaign.

How long should a marketing explainer video be?

Most marketing explainers work best at 60 to 90 seconds for a homepage and 15 to 30 seconds for social ads. With Atlabs you can make every length from the same script, mascot and style.

Can I make versions for Reels, TikTok and YouTube?

Yes. Export the same explainer in 16:9 for YouTube and your website, 9:16 for Reels, TikTok and Shorts, or 1:1 for feeds. One script covers every channel in your campaign plan.

Can I change one scene after review?

Yes. Swap, regenerate, retime or restyle a single scene, change a line of narration or the music, and the rest of the video stays as it was. Feedback rounds take minutes, not days.

Is it free to start making marketing explainers?

Yes. Start free, with no credit card, no camera and no animation skills. Join 50,000+ creators and teams and make your first marketing explainer today, in just a few minutes.

Your next campaign explainer is a script away

Join 50,000+ creators and teams making on-brand animated explainers with AI. Paste your message, lock your mascot and publish to every channel today.

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