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For charities, fundraisers and nonprofits

Explainer videos for nonprofits and charities

Make a nonprofit explainer video that shows donors exactly what their gift does. Paste your appeal, impact figures or a script, and Atlabs follows one beneficiary story in animated scenes, from the need to the change supporters made happen.

4.8/5 on G2
4,9/5 auf Capterra
Start from your appeal text

Turn an appeal, impact figures or a script into a video

Make a nonprofit explainer video that shows donors exactly what their gift does. Paste your appeal, impact figures or a script, and Atlabs follows one beneficiary story in animated scenes, from the need to the change supporters made happen.

Grobe Idee

The need and the gift

Describe the need, the person you help and what a gift makes possible. The AI writes a short nonprofit explainer script around one story, splits it into scenes and builds the video.

A 60-second winter appeal for our food bank, showing how £25 fills a family's cupboard for a week. Warm and hopeful.

Am beliebtesten

Your appeal points or impact figures

Paste the key lines of your appeal or the figures from your impact report. Atlabs keeps your wording and numbers exactly and gives each point a scene with the story.

Last winter: 12,400 parcels. 3 in 10 went to working families. £25 = a week of food. Give today. Thank you, volunteers.

Vollständiges Skript

A full appeal script

Already written and signed off the appeal? Upload it with scene headings and voiceover lines, and Atlabs turns every scene into an animated shot that follows it closely.

SCENE 1. An almost empty kitchen cupboard. A mum counts coins at the table. VO: "This winter, Sara had a choice."

So funktioniert's

From appeal to a finished nonprofit video in four steps

Füge deine Idee, Geschichte oder dein Skript ein

Paste your appeal, impact figures or an approved script, and Atlabs turns the need, the gift and the change into scenes.

SCHRITT 1

Stil & Seitenverhältnis wählen

Choose a warm style, from gentle 2D to paper-cut or watercolour-like 3D, in 16:9 for your website and events or 9:16 for social appeals and stories.

SCHRITT 2

Charaktere, Welten & Requisiten fixieren

Lock your beneficiary characters, the places and your logo, so the appeal and every update tell one true story.

SCHRITT 3

Generieren, verfeinern und veröffentlichen

Generate the video, refine any scene, then share it in appeals, donor emails, events and on social.

SCHRITT 4

Über 50.000 Creator und Teams · Keine Kreditkarte nötig
One story, from ask to thanks

Keep the same beneficiaries, places and details from the appeal to the thank-you

Donors give again when they see their gift land. Atlabs locks your beneficiary characters, the places and the details, so the appeal, the thank-you and the impact update all follow the same story and supporters see what changed because of them.

Konsistenz der Charaktere

Create a character once and Atlabs keeps the same face, outfit, colours and style in every scene and every video after it. Donors meet the same person in the appeal and in the update.

AI script to video — consistent character appearance in Scene 2 using Atlabs
Szene 2
Atlabs AI video generator — same character face and style locked in Scene 7
Szene 7
Script to video AI tool — character consistency maintained across Scene 20 by Atlabs
Szene 20
Atlabs AI video — consistent character in wide angle shot across scenes
Totale
Atlabs script to video — character close-up with consistent face and clothing
Nah
AI video generator — character consistency in aerial shot using Atlabs
Luftaufnahme

Szenenkonsistenz

Lock a setting and it keeps the same layout, lighting and mood each time it returns, so the home, the centre or the shelter looks the same before and after the gift.

Konsistenz von Objekten und Requisiten

Food parcels, kits, buildings and your logo look exactly the same in every scene, so supporters can see exactly what their donation provided.

Atlabs AI video — object and prop consistency locked from Scene 1
Szene 1
Atlabs AI filmmaking — consistent object across scenes, Scene 13 example
Szene 13
Script to video generator — same prop appearing identically in Scene 11
Szene 11
Anwendungsfälle

Charity videos for appeals, thank-yous, impact reports, events and volunteer recruitment

Produkt- & SaaS-Erklärvideos

Explain how to donate, set up a regular gift or fundraise online, step by step, so supporters can give in a few clicks without having to call your team.

Lehrreiche Erklärvideos

Explain your cause, your services and how they help in plain language, so new supporters understand why it all matters.

Marketing- & Social-Videos

Cut appeals and thank-yous into short clips for social, email and campaign days, all with the same characters.

Visuelle Stile

20+ Stile. Ein Skript. Endlose kreative Richtungen.

Dasselbe Erklärvideo kann eine saubere 3D-Animation, eine handgezeichnete Whiteboard-Version oder eine verspielte Paper-Cut-Sequenz werden – allein durch den Wechsel des Stils. Wähle den, der zu deinem Thema passt, oder experimentiere frei.

Du kannst bei Atlabs auch deinen eigenen Stil trainieren – jedes Video, das du erstellst, passt dann zum Look deiner Marke.

10M+

Erstellte Videos

50+

Visuelle Stile zur Auswahl

100%

Charakterkonsistenz von Szene zu Szene

40+

Sprachen und Erzähloptionen

10M+

Erstellte Videos

100%

Charakterkonsistenz von Szene zu Szene

50+

Visuelle Stile zur Auswahl

40+

Sprachen und Erzähloptionen

10M+

Erstellte Videos

50+

Visuelle Stile zur Auswahl

100%

Charakterkonsistenz von Szene zu Szene

40+

Sprachen und Erzähloptionen

Funktionen

Everything charities need to make nonprofit explainer videos

AI that reads your script like a director

Atlabs reads your appeal script the way a director would. It shows the need with care, pauses on the moment a gift makes a difference and lands on the ask, choosing shots, lighting and pace for every line, with no film crew and no filming of the people you help.

SZENE — BÜRO, TAG. Ein Gründer starrt auf eine unübersichtliche Tabelle. VOICEOVER: Es musste einen besseren Weg geben…

SZENE — BÜRO, TAG. Ein Gründer starrt auf eine unübersichtliche Tabelle. VOICEOVER: Es musste einen besseren Weg geben…

DIE LESART DES REGISSEURS

Weite Establishing-Einstellung

Warmes, fokussiertes Licht

Langsame Annäherung an den Gründer

Stimmung: stille Frustration

GENERIERTE SEQUENZ

KI-Skript-zu-Video — weite Establishing-Shot-Einstellung vom Büro eines Gründers, aus einem Drehbuch generiert

01 · Establishing

KI-Skript-zu-Video — Annäherung an den Gründer beim Prüfen von Diagrammen, aus einer Szenenbeschreibung generiert

02 · Gründer, Annäherung

KI-Skript-zu-Video — Nahaufnahme der unübersichtlichen Tabelle, aus dem geschriebenen Skript generiert

03 · Die Tabelle

Built-in AI script writer

Need an appeal fast? Give the AI the need, the person and what a gift does, and it writes a nonprofit explainer script, scene by scene, in warm, plain language. Edit any line to match your voice.

Translate your video to 40+ languages

Supporters in other countries? Translate the narration, dialogue and captions into 40+ languages, so every supporter gets the same appeal and thank-you in their language.

Background music that matches the mood

Atlabs adds gentle, royalty-free music that rises from the need to the hope a gift brings. Prefer your own campaign music? Upload your own track instead.

Auto lip-sync

When your beneficiary or volunteer characters speak on screen, their mouths move in time with the voice, so stories told in their words feel real.

Ultra-realistic narration

Choose a warm, sincere voice in 40+ languages and accents. Or upload a recording from a volunteer, beneficiary or your chief executive so supporters hear a real person.

Full scene-level editing control

New impact figures? Swap, regenerate, retime or restyle only the scenes with new numbers, and the rest of the nonprofit explainer video stays exactly as it was approved.

Built-in AI script writer

Need an appeal fast? Give the AI the need, the person and what a gift does, and it writes a nonprofit explainer script, scene by scene, in warm, plain language. Edit any line to match your voice.

Auto lip-sync

When your beneficiary or volunteer characters speak on screen, their mouths move in time with the voice, so stories told in their words feel real.

Translate your video to 40+ languages

Supporters in other countries? Translate the narration, dialogue and captions into 40+ languages, so every supporter gets the same appeal and thank-you in their language.

Ultra-realistic narration

Choose a warm, sincere voice in 40+ languages and accents. Or upload a recording from a volunteer, beneficiary or your chief executive so supporters hear a real person.

Background music that matches the mood

Atlabs adds gentle, royalty-free music that rises from the need to the hope a gift brings. Prefer your own campaign music? Upload your own track instead.

Full scene-level editing control

New impact figures? Swap, regenerate, retime or restyle only the scenes with new numbers, and the rest of the nonprofit explainer video stays exactly as it was approved.

Gemacht für

Built for charities and the people who fundraise

Fundraising Teams

Make appeals, regular giving asks and thank-you videos from one story, so donors see the same people and the difference their gift made.

Volunteer Coordinators

Explain volunteer roles, training and first shifts in friendly videos new volunteers can watch at home.

Charity Marketers

Create campaign videos for social, email and your website, all in one warm style that your supporters recognise.

Event Fundraisers

Promote runs, dinners and challenge events with short animated clips, then show the impact the event made afterwards.

Supporter Care Teams

Send thank-you and impact update videos to donors after every gift, so they feel part of the story and come back to give again next year.

Trustees and Boards

Share your strategy, results and plans in short videos for trustees, funders and partners before each board meeting.

Fundraising Teams

Make appeals, regular giving asks and thank-you videos from one story, so donors see the same people and the difference their gift made.

Supporter Care Teams

Send thank-you and impact update videos to donors after every gift, so they feel part of the story and come back to give again next year.

Event Fundraisers

Promote runs, dinners and challenge events with short animated clips, then show the impact the event made afterwards.

Charity Marketers

Create campaign videos for social, email and your website, all in one warm style that your supporters recognise.

Volunteer Coordinators

Explain volunteer roles, training and first shifts in friendly videos new volunteers can watch at home.

Trustees and Boards

Share your strategy, results and plans in short videos for trustees, funders and partners before each board meeting.

Fundraising Teams

Make appeals, regular giving asks and thank-you videos from one story, so donors see the same people and the difference their gift made.

Charity Marketers

Create campaign videos for social, email and your website, all in one warm style that your supporters recognise.

Supporter Care Teams

Send thank-you and impact update videos to donors after every gift, so they feel part of the story and come back to give again next year.

Volunteer Coordinators

Explain volunteer roles, training and first shifts in friendly videos new volunteers can watch at home.

Event Fundraisers

Promote runs, dinners and challenge events with short animated clips, then show the impact the event made afterwards.

Trustees and Boards

Share your strategy, results and plans in short videos for trustees, funders and partners before each board meeting.

TUTORIALS

Watch how charities make nonprofit explainers

Short guides that take your appeal or impact figures all the way to a finished animated explainer video.

Warum Atlabs

Atlabs vs. jeder andere Weg, animierte Erklärvideos zu machen

Was du brauchst
Atlabs AI
Klassische Produktion
Andere KI-Video-Tools

Zeit vom Skript zum Video

Minuten

Wochen bis Monate

Stunden, aber inkonsistent

Kosten

Ab 19 $

10.000 $ bis Millionen

Variiert

Dreharbeiten nötig

No ✓

Komplette Produktionscrew

No ✓

Charakterkonsistenz

In allen Szenen fixiert ✓

Gesteuert vom Continuity-Team

Selten unterstützt ✗

Konsistenz der Schauplätze

In allen Szenen fixiert ✓

Echte Locations oder Sets

Nicht verfügbar ✗

Objektkonsistenz

In allen Szenen fixiert ✓

Requisiten am Set verwaltet

Nicht verfügbar ✗

Unterstützte Skriptformate

Idee, Geschichte oder Skript ✓

Vollständiges Skript erforderlich

Nur einfacher Prompt

Bearbeitung auf Szenenebene

Volle Kontrolle ✓

Teure Nachdrehs

Eingeschränkt

Das sagen Creator

What charity teams say after making Atlabs nonprofit explainer videos

Our winter appeal followed one mum and her kitchen cupboard. In spring we sent the same family's thank-you video, and donors wrote back saying it was the first time they saw their gift land.

Head of Fundraising, Food Bank Charity, United Kingdom

We could never film the people we support for privacy reasons. The animated characters tell their real stories with dignity, and our social appeals are now shared far more widely than before.

Digital Manager, Homelessness Charity, UK

Our volunteer induction is now four short videos with the same team leader. New volunteers arrive for their first shift knowing exactly what to do.

Volunteer Lead, Hospice Charity, Ireland

Our winter appeal followed one mum and her kitchen cupboard. In spring we sent the same family's thank-you video, and donors wrote back saying it was the first time they saw their gift land.

Head of Fundraising, Food Bank Charity, United Kingdom

We could never film the people we support for privacy reasons. The animated characters tell their real stories with dignity, and our social appeals are now shared far more widely than before.

Digital Manager, Homelessness Charity, UK

Our volunteer induction is now four short videos with the same team leader. New volunteers arrive for their first shift knowing exactly what to do.

Volunteer Lead, Hospice Charity, Ireland

Our winter appeal followed one mum and her kitchen cupboard. In spring we sent the same family's thank-you video, and donors wrote back saying it was the first time they saw their gift land.

Head of Fundraising, Food Bank Charity, United Kingdom

We could never film the people we support for privacy reasons. The animated characters tell their real stories with dignity, and our social appeals are now shared far more widely than before.

Digital Manager, Homelessness Charity, UK

Our volunteer induction is now four short videos with the same team leader. New volunteers arrive for their first shift knowing exactly what to do.

Volunteer Lead, Hospice Charity, Ireland

FAQ

Questions charities ask about making a nonprofit explainer video

How do I make a nonprofit explainer video?

Paste your appeal, impact figures or an approved script into Atlabs, choose a warm style and lock your beneficiary characters and places. Atlabs builds every scene with narration and music.

Can I tell real stories without filming people?

Yes. Atlabs animates the people and places in your story, so you can share real experiences with dignity and privacy. You choose every character, every line and how each scene looks.

How long should a charity appeal video be?

Most appeals work best at 30 to 90 seconds, with longer impact videos for your website and events. Atlabs makes every length from one script, with the same beneficiary story throughout.

Can I make the appeal and the thank-you together?

Yes. Lock your characters and places once, then make the appeal, the thank-you and the impact update from the same story, so donors see the same family before and after their gift.

Can I update the video with new impact figures?

Yes. Swap, regenerate, retime or restyle only the scenes with new numbers, and the rest of the video stays as approved. Each update for donors and trustees takes minutes, not a new shoot.

Is it free to start making charity videos?

Yes. Start free, with no credit card, no film crew and no animation skills. Join 50,000+ creators and teams and make your first nonprofit explainer video today, in just a few minutes.

Show every donor the difference their gift makes

Join 50,000+ creators and teams making nonprofit explainer videos with AI. Paste your appeal, lock your story and share it with supporters today.

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