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For insurers, brokers and insurance agents

Explainer videos for insurance companies

Make an insurance explainer video that turns policy wording into everyday stories. Paste a product summary or a script, and Atlabs shows one recurring policyholder, their home and car, and what happens at each step of cover and claims.

4,8/5 sur G2
4,9/5 sur Capterra
Start from your product summary

Turn a policy summary, a claims guide or a script into a video

Make an insurance explainer video that turns policy wording into everyday stories. Paste a product summary or a script, and Atlabs shows one recurring policyholder, their home and car, and what happens at each step of cover and claims.

Idée brute

The cover you want to explain

Name the product, the customer and an everyday situation. The AI writes a plain-language insurance explainer script around one policyholder, splits it into scenes and builds it.

A 2-minute video explaining what home contents insurance covers, for renters, using a burst pipe example.

Le plus populaire

Your product points or claims steps

Paste the key points from your product summary or claims guide. Atlabs keeps your approved wording exactly and gives each point a scene with the policyholder and their home.

Claim in 4 steps: keep everyone safe, take photos, report online or by phone, we arrange the repair. Keep receipts.

Script complet

An approved insurance script

Compliance already signed off the script? Upload it with scene headings and voiceover lines, and Atlabs turns every scene into an animated shot that follows it word for word.

SCENE 1. Water drips through a ceiling onto a sofa. Mia grabs her phone. VO: "First, keep everyone safe."

Comment ça marche

From policy summary to a finished insurance video in four steps

Collez votre idée, votre histoire ou votre script

Paste a product summary, claims guide or approved script, and Atlabs turns each point into a short, everyday scene.

ÉTAPE 1

Choisissez un style et un format

Choose a reassuring style, from friendly 2D to clean motion graphics or 3D, in 16:9 for your website and portal or 9:16 for social and messaging.

ÉTAPE 2

Verrouillez personnages, univers et accessoires

Lock your policyholder, their home, car or business and the documents they see, so every product video connects.

ÉTAPE 3

Générez, affinez et publiez

Generate the video, refine any scene, then add it to product pages, renewal emails and your claims portal.

ÉTAPE 4

Plus de 50 000 créateurs & équipes · Aucune carte bancaire requise
One policyholder, every product

Keep the same policyholder, home and documents in every insurance video you publish

Insurance makes sense when people see someone like them using it. Atlabs locks your policyholder, their home or car and your documents, so the product video, the renewal reminder and the claims guide all tell one clear and reassuring story.

Cohérence des personnages

Create a character once and Atlabs keeps the same face, outfit, colours and style in every scene and every video after it. Customers follow the same policyholder through cover, renewal and claims.

AI script to video — consistent character appearance in Scene 2 using Atlabs
Scène 2
Atlabs AI video generator — same character face and style locked in Scene 7
Scène 7
Script to video AI tool — character consistency maintained across Scene 20 by Atlabs
Scène 20
Atlabs AI video — consistent character in wide angle shot across scenes
Plan large
Atlabs script to video — character close-up with consistent face and clothing
Gros plan
AI video generator — character consistency in aerial shot using Atlabs
plan aérien

Cohérence des scènes

Lock a setting and it keeps the same layout, lighting and mood each time it returns, so the home, the car or the shop looks the same before and after the claim.

Cohérence des objets et des accessoires

Policy documents, cards, apps, vehicles and your logo look exactly the same in every scene, so customers recognise each document when they receive it for real.

Atlabs AI video — object and prop consistency locked from Scene 1
Scène 1
Atlabs AI filmmaking — consistent object across scenes, Scene 13 example
Scène 13
Script to video generator — same prop appearing identically in Scene 11
Scène 11
Cas d'usage

Insurance videos for product pages, claims guides, renewals, broker training and onboarding

Vidéos explicatives produit et SaaS

Explain how your insurance app or customer portal works, from getting a quote to making a claim online, with the same screens shown in every video.

Vidéos explicatives pédagogiques

Explain what a policy covers, excesses, renewals and how claims work in plain language, one topic per short animated video.

Vidéos marketing et réseaux sociaux

Cut short tips and seasonal reminders into clips for social and email, all with the same policyholder character.

Styles visuels

Plus de 20 styles. Un script. Des directions créatives infinies.

Une même vidéo explicative peut devenir une animation 3D épurée, un tableau blanc dessiné à la main ou une séquence ludique en papier découpé, simplement en changeant de style. Choisissez celui qui convient à votre sujet ou expérimentez librement.

Vous pouvez aussi entraîner votre propre style sur Atlabs : chaque vidéo que vous créez reflète l'identité visuelle unique de votre marque.

10M+

Vidéos créées

50+

Styles visuels au choix

100%

Cohérence des personnages d'une scène à l'autre

40+

Langues et options de narration

10M+

Vidéos créées

100%

Cohérence des personnages d'une scène à l'autre

50+

Styles visuels au choix

40+

Langues et options de narration

10M+

Vidéos créées

50+

Styles visuels au choix

100%

Cohérence des personnages d'une scène à l'autre

40+

Langues et options de narration

Fonctionnalités

Everything insurers need to make insurance explainer videos

AI that reads your script like a director

Atlabs reads your insurance script the way a director would. It sets up the everyday moment, shows what the cover does and slows down on each claims step, choosing shots, lighting and pace for every line, so policy wording turns into a story without a studio.

SCÈNE — BUREAU, JOUR. Un fondateur fixe un tableur en désordre. VOIX OFF : Il devait y avoir une meilleure façon de faire…

SCÈNE — BUREAU, JOUR. Un fondateur fixe un tableur en désordre. VOIX OFF : Il devait y avoir une meilleure façon de faire…

LA LECTURE DU RÉALISATEUR

Plan large d'ouverture

Éclairage chaleureux et concentré

Lent travelling avant sur le fondateur

Ambiance : frustration silencieuse

SÉQUENCE GÉNÉRÉE

Vidéo IA à partir d'un script : plan large d'établissement du bureau d'un fondateur, généré à partir d'un scénario

01 · Plan d'ouverture

Vidéo IA à partir d'un script : travelling avant sur le fondateur qui examine des graphiques, généré à partir d'une description de scène

02 · Fondateur, travelling avant

Vidéo IA à partir d'un script : gros plan sur le tableur en désordre, généré à partir du script écrit

03 · Le tableur

Built-in AI script writer

Need a first draft? Give the AI the product, the customer and a situation, and it writes an insurance explainer script, scene by scene, in plain language. Review and edit every line before you generate.

Translate your video to 40+ languages

Customers who speak other languages? Translate the narration, dialogue and captions into 40+ languages, so every customer gets the same insurance explainer in their language.

Background music that matches the mood

Atlabs adds calm, royalty-free music that keeps every video reassuring, never alarming. Have a brand sound or sonic logo? Upload your own track instead.

Auto lip-sync

When your policyholder or claims handler character speaks on screen, their mouths move in time with the voice, so conversations feel reassuring.

Ultra-realistic narration

Choose a calm, reassuring voice in 40+ languages and accents that suits your brand. Or upload a recording from your own team so customers hear a real voice from your company.

Full scene-level editing control

Product terms updated? Swap, regenerate, retime or restyle only the scenes affected, and the rest of the insurance explainer video stays exactly as compliance approved it.

Built-in AI script writer

Need a first draft? Give the AI the product, the customer and a situation, and it writes an insurance explainer script, scene by scene, in plain language. Review and edit every line before you generate.

Auto lip-sync

When your policyholder or claims handler character speaks on screen, their mouths move in time with the voice, so conversations feel reassuring.

Translate your video to 40+ languages

Customers who speak other languages? Translate the narration, dialogue and captions into 40+ languages, so every customer gets the same insurance explainer in their language.

Ultra-realistic narration

Choose a calm, reassuring voice in 40+ languages and accents that suits your brand. Or upload a recording from your own team so customers hear a real voice from your company.

Background music that matches the mood

Atlabs adds calm, royalty-free music that keeps every video reassuring, never alarming. Have a brand sound or sonic logo? Upload your own track instead.

Full scene-level editing control

Product terms updated? Swap, regenerate, retime or restyle only the scenes affected, and the rest of the insurance explainer video stays exactly as compliance approved it.

Conçu pour

Built for everyone who explains cover to customers

Insurance Agents

Send customers a short video for each product you sell, so they understand their cover before they sign and call less with basic questions.

Claims Teams

Show customers exactly what happens after they report a claim, step by step, in a calm, clear video.

Insurance Brokers

Explain how you compare cover and support clients at claim time, in short videos for your site and proposals.

Insurtech Startups

Explain your product and app in short animated videos for your website, app store page, socials and onboarding emails.

Insurers

Build a library of product and claims videos with one recurring policyholder and your brand look, approved once and used across every channel.

Employee Benefits Teams

Explain health, life and income protection benefits to staff in plain language videos they can watch at home with family.

Insurance Agents

Send customers a short video for each product you sell, so they understand their cover before they sign and call less with basic questions.

Insurers

Build a library of product and claims videos with one recurring policyholder and your brand look, approved once and used across every channel.

Insurtech Startups

Explain your product and app in short animated videos for your website, app store page, socials and onboarding emails.

Insurance Brokers

Explain how you compare cover and support clients at claim time, in short videos for your site and proposals.

Claims Teams

Show customers exactly what happens after they report a claim, step by step, in a calm, clear video.

Employee Benefits Teams

Explain health, life and income protection benefits to staff in plain language videos they can watch at home with family.

Insurance Agents

Send customers a short video for each product you sell, so they understand their cover before they sign and call less with basic questions.

Insurance Brokers

Explain how you compare cover and support clients at claim time, in short videos for your site and proposals.

Insurers

Build a library of product and claims videos with one recurring policyholder and your brand look, approved once and used across every channel.

Claims Teams

Show customers exactly what happens after they report a claim, step by step, in a calm, clear video.

Insurtech Startups

Explain your product and app in short animated videos for your website, app store page, socials and onboarding emails.

Employee Benefits Teams

Explain health, life and income protection benefits to staff in plain language videos they can watch at home with family.

TUTORIALS

Watch how teams make insurance explainer videos

Short guides that take your product summary or claims guide all the way to a finished animated video.

Pourquoi Atlabs

Atlabs face à toutes les autres façons de créer des vidéos explicatives animées

Ce dont vous avez besoin
Atlabs AI
Production traditionnelle
Autres outils de vidéo IA

Délai du script à la vidéo

Quelques minutes

De quelques semaines à quelques mois

Des heures, mais des résultats incohérents

Coût

À partir de 19 $

De 10 000 $ à plusieurs millions

Variable

Tournage nécessaire

Non ✓

Équipe de production complète

Non ✓

Cohérence des personnages

Verrouillés sur toutes les scènes ✓

Gérée par l'équipe de continuité

Rarement prise en charge ✗

Cohérence des lieux

Verrouillés sur toutes les scènes ✓

Lieux ou décors réels

Non disponible ✗

Cohérence des objets

Verrouillés sur toutes les scènes ✓

Accessoires gérés sur le plateau

Non disponible ✗

Formats de script pris en charge

Idée, histoire ou script ✓

Script complet requis

Simple prompt de base

Édition au niveau de la scène

Contrôle total ✓

Retournages coûteux

Limité

Ce que disent les créateurs

What insurance teams say after making Atlabs explainer videos

Our home insurance page now opens with a two-minute video of the same renter and her flat. Customers understand the cover before they buy, and our contact centre hears far fewer basic questions.

Head of Digital, Home Insurance Provider, United Kingdom

We used our approved claims wording word for word, and the animation made it feel human. Compliance signed it off in one round, which never happened with our earlier filmed videos at all.

Customer Experience Lead, Insurer, IE

As a broker I send a short video with every proposal. Clients say it is the first time anyone has explained an excess to them in a way that makes sense.

Director, Insurance Brokerage, Australia

Our home insurance page now opens with a two-minute video of the same renter and her flat. Customers understand the cover before they buy, and our contact centre hears far fewer basic questions.

Head of Digital, Home Insurance Provider, United Kingdom

We used our approved claims wording word for word, and the animation made it feel human. Compliance signed it off in one round, which never happened with our earlier filmed videos at all.

Customer Experience Lead, Insurer, IE

As a broker I send a short video with every proposal. Clients say it is the first time anyone has explained an excess to them in a way that makes sense.

Director, Insurance Brokerage, Australia

Our home insurance page now opens with a two-minute video of the same renter and her flat. Customers understand the cover before they buy, and our contact centre hears far fewer basic questions.

Head of Digital, Home Insurance Provider, United Kingdom

We used our approved claims wording word for word, and the animation made it feel human. Compliance signed it off in one round, which never happened with our earlier filmed videos at all.

Customer Experience Lead, Insurer, IE

As a broker I send a short video with every proposal. Clients say it is the first time anyone has explained an excess to them in a way that makes sense.

Director, Insurance Brokerage, Australia

FAQ

Questions teams ask about making an insurance explainer video

How do I make an insurance explainer video?

Paste a product summary, claims guide or approved script into Atlabs, choose a style and lock your policyholder and their home or car. Atlabs builds every scene with narration and music.

Can I keep our approved policy wording?

Yes. Upload the approved script and Atlabs keeps every line as written. The AI plans the scenes, shots and pacing around your words, so compliance review stays simple and fast.

How long should an insurance video be?

Most insurance explainers work best at one to three minutes, one product or step each. Atlabs makes a full library with the same policyholder, so customers watch only the topic they need.

Can I explain the claims process step by step?

Yes. Paste your claims steps and Atlabs shows the policyholder moving through each one, from reporting to repair, so customers know exactly what to expect and what they need to do.

Can I update videos when products change?

Yes. Swap, regenerate, retime or restyle only the scenes with old terms or steps, and the rest of each video stays as approved. Updating a product library takes minutes, not a new shoot.

Is it free to start making insurance videos?

Yes. Start free, with no credit card, no film crew and no animation skills. Join 50,000+ creators and teams and make your first insurance explainer video today, in just a few minutes.

Help every customer understand their cover clearly

Join 50,000+ creators and teams making insurance explainer videos with AI. Paste a product summary, lock your policyholder and publish it today.

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