For product, marketing and launch teams
Make a product launch video in minutes
Make a product launch video for every stage of launch week. Paste your announcement or launch brief, and Atlabs builds a teaser, the main launch film and short feature cut-downs, with your product and mascot looking the same in every one.
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Start from your launch brief
Turn a launch brief, release notes or script into a launch film
Make a product launch video for every stage of launch week. Paste your announcement or launch brief, and Atlabs builds a teaser, the main launch film and short feature cut-downs, with your product and mascot looking the same in every one.
Idée brute
What you are launching
Describe the product or feature, who it is for and the date it goes live. The AI writes a launch script that builds anticipation, reveals the product and ends on a clear next step.
A 60-second launch video for our new budgeting feature, for existing users, upbeat, live on 3 March.
Le plus populaire
Your release notes or key messages
Paste the headline, the three features that matter most and your call to action. Atlabs keeps your messaging exactly as approved and gives every feature its own animated moment.
Headline: Budgets that plan themselves. Features: smart limits, shared goals, weekly recap. CTA: Update the app today.
Script complet
A full launch film script
Signed off a launch script with scenes and voiceover? Upload it with headings, and Atlabs follows it shot by shot, from the slow reveal to the final product hero shot.
SCENE 1. Dark screen, a single light. VO: "Something new is coming." SCENE 2. The app glows to life.
Comment ça marche
From launch brief to finished product launch video in four steps
Collez votre idée, votre histoire ou votre script
Paste your launch brief, release notes or a full script, and Atlabs maps the reveal, the features and the call to action into scenes.
ÉTAPE 1
Choisissez un style et un format
Pick a style that fits your brand, from sleek 3D to bold motion graphics, and export 16:9 for the launch page, 9:16 for stories and 1:1 for the feed.
ÉTAPE 2
Verrouillez personnages, univers et accessoires
Lock your product, mascot and setting once, so the teaser, the launch film and every feature clip look like one launch.
ÉTAPE 3
Générez, affinez et publiez
Generate the launch video, refine any scene, then cut short teasers and feature clips for launch week.
ÉTAPE 4
Plus de 50 000 créateurs & équipes · Aucune carte bancaire requise
One launch, one consistent look
Keep your product and mascot identical in the teaser, the launch film and every cut-down
A launch is a week of videos, not one. Atlabs locks your product, characters and setting, so the teaser, the main film, the feature announcements and the follow-up posts all look like the same campaign and build on each other.
Cohérence des personnages
Create a character once and Atlabs keeps the same face, outfit, colours and style in every scene and every video after it. Your mascot or hero user stays recognisable across the whole launch campaign.
Scène 2
Scène 7
Scène 20
Plan large
Gros plan
plan aérien
Cohérence des scènes
Lock a setting and it keeps the same layout, lighting and mood each time it returns, so every launch clip feels like part of one world rather than a set of separate edits.
Cohérence des objets et des accessoires
Your product, screens, icons and logo look exactly the same in every scene and every cut, so people know precisely what launched and recognise it the next time they see it.
Scène 1
Scène 13
Scène 11
Cas d'usage
Launch videos for new products, feature announcements, release notes and launch week posts
Vidéos explicatives produit et SaaS
Announce a new product or feature with a short film that shows the problem, the reveal and the result, then reuse it on your launch page, in-app and in email.
Vidéos explicatives pédagogiques
Walk existing users through what changed and how to use it, with a clear animated product announcement video for every release.
Vidéos marketing et réseaux sociaux
Cut teasers, countdowns and feature clips for socials and ads from one launch story, all with the same product and mascot.
Styles visuels
Plus de 20 styles. Un script. Des directions créatives infinies.
Une même vidéo explicative peut devenir une animation 3D épurée, un tableau blanc dessiné à la main ou une séquence ludique en papier découpé, simplement en changeant de style. Choisissez celui qui convient à votre sujet ou expérimentez librement.
Vous pouvez aussi entraîner votre propre style sur Atlabs : chaque vidéo que vous créez reflète l'identité visuelle unique de votre marque.
Fonctionnalités
Everything you need to make a product launch video on time
AI that reads your script like a director
Atlabs reads your launch script the way a director would. It builds tension in the teaser, lands the reveal on the right beat and slows down on each feature, choosing shots, lighting and pace for every line, so the launch film feels produced without a studio or editing timeline.
LA LECTURE DU RÉALISATEUR
Plan large d'ouverture
Éclairage chaleureux et concentré
Lent travelling avant sur le fondateur
Ambiance : frustration silencieuse
SÉQUENCE GÉNÉRÉE
01 · Plan d'ouverture
02 · Fondateur, travelling avant
03 · Le tableur
Conçu pour
Built for every team behind a product launch
TUTORIALS
Watch how teams make product launch videos
Short guides that take your launch brief or release notes all the way to a finished animated video.
Pourquoi Atlabs
Atlabs face à toutes les autres façons de créer des vidéos explicatives animées
Ce dont vous avez besoin
Atlabs AI
Délai du script à la vidéo
Quelques minutes
Coût
À partir de 19 $
Tournage nécessaire
Non ✓
Cohérence des personnages
Verrouillés sur toutes les scènes ✓
Cohérence des lieux
Verrouillés sur toutes les scènes ✓
Cohérence des objets
Verrouillés sur toutes les scènes ✓
Formats de script pris en charge
Idée, histoire ou script ✓
Édition au niveau de la scène
Contrôle total ✓
Ce que disent les créateurs
What launch teams say after shipping an Atlabs launch video
FAQ
Questions teams ask about making a product launch video
How do I make a product launch video with AI?
Paste your launch brief, release notes or a script into Atlabs, pick a style and format, and lock your product and mascot. Atlabs builds every scene with narration and music, ready for launch day.
What should a product launch video include?
Strong launch videos open with the problem, reveal the product, show two or three key features and end with a clear call to action. Paste those points into Atlabs and each becomes its own scene.
How long should a product launch video be?
Main launch films often run 60 to 90 seconds, with 15 to 30 second teasers and feature clips around them. Atlabs makes every length from one script, with the same product and mascot.
Can I make a teaser and feature clips too?
Yes. Make the main launch film first, then reuse the same characters, product and style for teasers, countdowns and feature announcements, exported in 16:9, 9:16 or 1:1 for each channel.
Will my product look the same in every video?
Yes. Lock your product once, or upload your own product photo, and Atlabs keeps its shape, colours and logo identical in every scene and every launch video you make after it.
Is it free to start making a launch video?
Yes. Start free, with no credit card, no filming and no animation skills. Join 50,000+ creators and teams and make your first product launch video today, in just a few minutes.
Make launch day a video people actually watch
Join 50,000+ creators and teams making product launch videos with AI. Paste your launch brief, lock your product and ship every cut for launch week.
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