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For SaaS and software companies

A SaaS explainer video your team can update

Make a SaaS explainer video your team can update every time you ship. Paste your positioning or a script, and Atlabs turns it into an animated story with a user persona, clean UI moments, voiceover and music, ready for your site and sales deck.

4,8/5 sur G2
4,9/5 sur Capterra
Start from your positioning

Turn your positioning, release notes or a script into scenes

Make a SaaS explainer video your team can update every time you ship. Paste your positioning or a script, and Atlabs turns it into an animated story with a user persona, clean UI moments, voiceover and music, ready for your site and sales deck.

Idée brute

What your software does

Describe your product, your ideal customer and the workflow it replaces. The AI writes a SaaS explainer script that moves from pain to product to outcome and builds every scene.

Finance teams lose days reconciling invoices in spreadsheets. Our tool matches them automatically in minutes.

Le plus populaire

Your positioning doc or release notes

Paste your positioning statement, value props or the latest release notes. Atlabs keeps your exact wording and shows each point as a scene with your interface in it.

For: finance managers. Pain: month-end takes 6 days. Value: auto-matching, audit trail, Xero sync. Outcome: close books in 1 day.

Script complet

A SaaS explainer script

Have a script from your product marketing team? Upload it with scene headings, UI notes and voiceover, and each scene becomes an animated shot that follows it word for word.

SCENE 1. Laptop, 40 open tabs. VO: "Month-end again." SCENE 2. One dashboard. Invoices match themselves.

Comment ça marche

From SaaS positioning to a finished explainer in four steps

Collez votre idée, votre histoire ou votre script

Paste your positioning, value props or a script, and Atlabs turns it into a pain, product and outcome story.

ÉTAPE 1

Choisissez un style et un format

Choose a clean style for software, such as motion graphics, flat 2D or isometric 3D, in 16:9 for your site or 9:16 for LinkedIn and socials.

ÉTAPE 2

Verrouillez personnages, univers et accessoires

Lock your user persona, office setting, dashboard and logo, so every scene and every future release video matches.

ÉTAPE 3

Générez, affinez et publiez

Generate the explainer, update scenes whenever the product changes, and export it for your site and sales team.

ÉTAPE 4

Plus de 50 000 créateurs & équipes · Aucune carte bancaire requise
Why SaaS teams pick Atlabs

Keep your user persona, workspace and dashboard identical across every release video

SaaS products change every sprint, but your explainers should still feel like one brand. Atlabs locks your persona, setting and interface elements, so new feature videos match your homepage explainer in look and style.

Cohérence des personnages

Create a user persona once and Atlabs keeps the same face, outfit, colours and style in every scene and every release video. Viewers meet the same user each time you ship something new.

AI script to video — consistent character appearance in Scene 2 using Atlabs
Scène 2
Atlabs AI video generator — same character face and style locked in Scene 7
Scène 7
Script to video AI tool — character consistency maintained across Scene 20 by Atlabs
Scène 20
Atlabs AI video — consistent character in wide angle shot across scenes
Plan large
Atlabs script to video — character close-up with consistent face and clothing
Gros plan
AI video generator — character consistency in aerial shot using Atlabs
plan aérien

Cohérence des scènes

Lock an office or workspace and it keeps the same layout, lighting and mood each time it appears. Your persona always works in a place your audience recognises.

Cohérence des objets et des accessoires

Dashboards, devices, logos and icons look exactly the same each time they appear, so your interface feels familiar from one video to the next.

Atlabs AI video — object and prop consistency locked from Scene 1
Scène 1
Atlabs AI filmmaking — consistent object across scenes, Scene 13 example
Scène 13
Script to video generator — same prop appearing identically in Scene 11
Scène 11
Cas d'usage

SaaS explainers for your homepage, in-product onboarding and launch campaigns

Vidéos explicatives produit et SaaS

Make the B2B explainer video for your homepage: 60 to 90 seconds with a user persona, clear UI moments and an outcome buyers care about.

Vidéos explicatives pédagogiques

Help new users reach their first win faster with short animated walkthroughs for each of the key features in your software.

Vidéos marketing et réseaux sociaux

Turn release notes into launch videos, LinkedIn clips and paid social ads within hours of shipping a feature.

Styles visuels

Plus de 20 styles. Un script. Des directions créatives infinies.

Une même vidéo explicative peut devenir une animation 3D épurée, un tableau blanc dessiné à la main ou une séquence ludique en papier découpé, simplement en changeant de style. Choisissez celui qui convient à votre sujet ou expérimentez librement.

Vous pouvez aussi entraîner votre propre style sur Atlabs : chaque vidéo que vous créez reflète l'identité visuelle unique de votre marque.

10M+

Vidéos créées

50+

Styles visuels au choix

100%

Cohérence des personnages d'une scène à l'autre

40+

Langues et options de narration

10M+

Vidéos créées

100%

Cohérence des personnages d'une scène à l'autre

50+

Styles visuels au choix

40+

Langues et options de narration

10M+

Vidéos créées

50+

Styles visuels au choix

100%

Cohérence des personnages d'une scène à l'autre

40+

Langues et options de narration

Fonctionnalités

Everything a SaaS team needs to explain its software

AI that reads your script like a director

Atlabs reads your SaaS script the way a director would. It frames the messy old workflow, cuts to your dashboard at the right moment and holds on the outcome, choosing shots, lighting and pace for every line, with no motion designer or editing timeline needed.

SCÈNE — BUREAU, JOUR. Un fondateur fixe un tableur en désordre. VOIX OFF : Il devait y avoir une meilleure façon de faire…

SCÈNE — BUREAU, JOUR. Un fondateur fixe un tableur en désordre. VOIX OFF : Il devait y avoir une meilleure façon de faire…

LA LECTURE DU RÉALISATEUR

Plan large d'ouverture

Éclairage chaleureux et concentré

Lent travelling avant sur le fondateur

Ambiance : frustration silencieuse

SÉQUENCE GÉNÉRÉE

Vidéo IA à partir d'un script : plan large d'établissement du bureau d'un fondateur, généré à partir d'un scénario

01 · Plan d'ouverture

Vidéo IA à partir d'un script : travelling avant sur le fondateur qui examine des graphiques, généré à partir d'une description de scène

02 · Fondateur, travelling avant

Vidéo IA à partir d'un script : gros plan sur le tableur en désordre, généré à partir du script écrit

03 · Le tableur

Built-in AI script writer

Shipping fast? Give the AI your feature, your user and the job it does, and it writes a scene-by-scene software explainer video script in minutes. Edit the lines until they match your product voice.

Translate your video to 40+ languages

Selling globally? Translate the narration, dialogue and captions into 40+ languages with the same scenes and timing, so every region gets the same SaaS explainer.

Background music that matches the mood

Atlabs adds royalty-free music matched to each video, steady for a walkthrough or energetic for a launch. Already have a brand track? Upload that instead.

Auto lip-sync

When your persona or a founder character talks on screen, their mouth moves in time with the voiceover, so customer stories and dialogue look natural.

Ultra-realistic narration

Pick a voice that fits your brand, clear, confident or friendly, in 40+ languages and accents. Or upload a recording from your founder or head of product instead.

Full scene-level editing control

UI changed in the last sprint? Swap, regenerate, retime or restyle only the scenes that show it, and the rest of your SaaS explainer stays exactly as it was before.

Built-in AI script writer

Shipping fast? Give the AI your feature, your user and the job it does, and it writes a scene-by-scene software explainer video script in minutes. Edit the lines until they match your product voice.

Auto lip-sync

When your persona or a founder character talks on screen, their mouth moves in time with the voiceover, so customer stories and dialogue look natural.

Translate your video to 40+ languages

Selling globally? Translate the narration, dialogue and captions into 40+ languages with the same scenes and timing, so every region gets the same SaaS explainer.

Ultra-realistic narration

Pick a voice that fits your brand, clear, confident or friendly, in 40+ languages and accents. Or upload a recording from your founder or head of product instead.

Background music that matches the mood

Atlabs adds royalty-free music matched to each video, steady for a walkthrough or energetic for a launch. Already have a brand track? Upload that instead.

Full scene-level editing control

UI changed in the last sprint? Swap, regenerate, retime or restyle only the scenes that show it, and the rest of your SaaS explainer stays exactly as it was before.

Conçu pour

Built for every team at a software company

SaaS Founders

Explain your product to your first 100 customers and your investors with a sharp video made in-house in a single afternoon.

Customer Success

Cut support tickets with short animated walkthroughs for each feature, linked right inside your app.

Product Marketers

Ship a launch video with every release, and keep your homepage explainer current as the product keeps evolving.

Developer Relations

Explain APIs, integrations and technical concepts with clear animated diagrams instead of long documentation pages.

Demand Gen Teams

Run video ads and LinkedIn campaigns with fresh SaaS explainers every single week, all in one consistent style that your buyers recognise.

Sales & Solutions

Send prospects a short explainer for their exact use case before the demo, so every sales call starts further ahead.

SaaS Founders

Explain your product to your first 100 customers and your investors with a sharp video made in-house in a single afternoon.

Demand Gen Teams

Run video ads and LinkedIn campaigns with fresh SaaS explainers every single week, all in one consistent style that your buyers recognise.

Developer Relations

Explain APIs, integrations and technical concepts with clear animated diagrams instead of long documentation pages.

Product Marketers

Ship a launch video with every release, and keep your homepage explainer current as the product keeps evolving.

Customer Success

Cut support tickets with short animated walkthroughs for each feature, linked right inside your app.

Sales & Solutions

Send prospects a short explainer for their exact use case before the demo, so every sales call starts further ahead.

SaaS Founders

Explain your product to your first 100 customers and your investors with a sharp video made in-house in a single afternoon.

Product Marketers

Ship a launch video with every release, and keep your homepage explainer current as the product keeps evolving.

Demand Gen Teams

Run video ads and LinkedIn campaigns with fresh SaaS explainers every single week, all in one consistent style that your buyers recognise.

Customer Success

Cut support tickets with short animated walkthroughs for each feature, linked right inside your app.

Developer Relations

Explain APIs, integrations and technical concepts with clear animated diagrams instead of long documentation pages.

Sales & Solutions

Send prospects a short explainer for their exact use case before the demo, so every sales call starts further ahead.

TUTORIALS

Watch how SaaS teams make explainer videos

Short guides that take your positioning or script to a finished animated SaaS explainer video.

Pourquoi Atlabs

Atlabs face à toutes les autres façons de créer des vidéos explicatives animées

Ce dont vous avez besoin
Atlabs AI
Production traditionnelle
Autres outils de vidéo IA

Délai du script à la vidéo

Quelques minutes

De quelques semaines à quelques mois

Des heures, mais des résultats incohérents

Coût

À partir de 19 $

De 10 000 $ à plusieurs millions

Variable

Tournage nécessaire

Non ✓

Équipe de production complète

Non ✓

Cohérence des personnages

Verrouillés sur toutes les scènes ✓

Gérée par l'équipe de continuité

Rarement prise en charge ✗

Cohérence des lieux

Verrouillés sur toutes les scènes ✓

Lieux ou décors réels

Non disponible ✗

Cohérence des objets

Verrouillés sur toutes les scènes ✓

Accessoires gérés sur le plateau

Non disponible ✗

Formats de script pris en charge

Idée, histoire ou script ✓

Script complet requis

Simple prompt de base

Édition au niveau de la scène

Contrôle total ✓

Retournages coûteux

Limité

Ce que disent les créateurs

What SaaS teams say after making explainers with Atlabs

Our last agency explainer was out of date three months after launch. Now we edit the scenes that changed and republish the same day, so the homepage always shows the product we actually sell.

VP Marketing, B2B SaaS Platform, United Kingdom

We ship a feature video with every release now. Same persona, same dashboard look, and it takes our product marketer about an hour instead of a two-week agency brief. Our users notice the polish.

Head of Product Marketing, Fintech, US

I pasted our positioning doc and got a 75-second explainer with a clear story. We used it in our seed deck and on the site, and investors asked who made it.

Co-founder, Workflow SaaS, Canada

Our last agency explainer was out of date three months after launch. Now we edit the scenes that changed and republish the same day, so the homepage always shows the product we actually sell.

VP Marketing, B2B SaaS Platform, United Kingdom

We ship a feature video with every release now. Same persona, same dashboard look, and it takes our product marketer about an hour instead of a two-week agency brief. Our users notice the polish.

Head of Product Marketing, Fintech, US

I pasted our positioning doc and got a 75-second explainer with a clear story. We used it in our seed deck and on the site, and investors asked who made it.

Co-founder, Workflow SaaS, Canada

Our last agency explainer was out of date three months after launch. Now we edit the scenes that changed and republish the same day, so the homepage always shows the product we actually sell.

VP Marketing, B2B SaaS Platform, United Kingdom

We ship a feature video with every release now. Same persona, same dashboard look, and it takes our product marketer about an hour instead of a two-week agency brief. Our users notice the polish.

Head of Product Marketing, Fintech, US

I pasted our positioning doc and got a 75-second explainer with a clear story. We used it in our seed deck and on the site, and investors asked who made it.

Co-founder, Workflow SaaS, Canada

FAQ

Questions SaaS teams ask about making explainer videos with AI

How do I make a SaaS explainer video with AI?

Paste your positioning, value props or a script into Atlabs, pick a style and format, and lock your persona and dashboard. Atlabs builds each scene with voiceover and music, ready to publish.

Can my dashboard and UI look consistent?

Yes. Lock your dashboard, devices, logo and icons as objects, and Atlabs shows them the same way in every scene and every future video, so your interface feels familiar to viewers.

Can I update the video when we ship new features?

Yes. Swap, regenerate, retime or restyle only the scenes that changed, or edit a line of narration. The rest of the explainer stays as it was, so it keeps pace with your releases.

How long should a SaaS explainer video be?

Most homepage SaaS explainers run 60 to 90 seconds, and feature videos can be shorter. With Atlabs you can make both, plus longer walkthroughs, from the same characters and style.

Do I need an agency for a SaaS explainer video?

No. Your product or marketing team can make a SaaS explainer in Atlabs from your positioning doc the same day, then export 16:9, 9:16 or 1:1 and update it with every release.

Is it free to start making SaaS explainers?

Yes. Start free, with no credit card, no camera and no animation skills. Join 50,000+ creators and teams and make your first SaaS explainer video today, in just a few minutes.

Your SaaS explainer can ship as fast as you do

Join 50,000+ creators and teams making SaaS explainer videos with AI. Paste your positioning, lock your persona and update the video with every release.

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