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For marketing teams and growth leads

Explainer videos for marketing, made by AI

Make explainer videos for marketing without an agency brief or a long edit. Paste a product story, a campaign idea or a script, and get an on-brand marketing explainer video with your mascot, voiceover and music, ready for every channel.

4.8/5 on G2
4.9/5 on Capterra
Start from any campaign asset

Turn a brief, a blog post or a script into an explainer

Make explainer videos for marketing without an agency brief or a long edit. Paste a product story, a campaign idea or a script, and get an on-brand marketing explainer video with your mascot, voiceover and music, ready for every channel.

Rough Idea

A one-line campaign idea

Write a few sentences about the product, the audience and the one thing you want them to remember. The AI writes the script, splits it into scenes and builds the video.

A 45-second explainer showing busy shop owners how our invoicing app gets them paid twice as fast.

Most Popular

Your talking points or landing copy

Paste the messaging doc, the landing page copy or the bullet points from your launch plan. Atlabs keeps your wording and matches each line to a visual.

Problem: teams lose leads in messy inboxes. Fix: one shared view. Proof: 30% faster replies. CTA: start your free trial today.

Full Script

A finished ad script

Already approved by brand and legal? Upload the script with scene headings and voiceover lines, and each scene becomes an animated shot that follows it word for word.

SCENE 1. Cluttered desk. VO: "Still chasing leads across five tabs?" SCENE 2. Dashboard lights up.

How It Works

From marketing brief to finished explainer in four steps

Paste your idea, outline, or script

Paste a campaign idea, your talking points or a full script. Atlabs reads the message and maps it into clear scenes.

STEP 1

Choose a visual style & aspect ratio

Pick a style that suits your brand, from flat 2D to motion graphics or 3D, and choose 16:9 for your site or 9:16 for Reels and TikTok.

STEP 2

Lock characters, scenes, & props

Lock your mascot, your office or product setting and your logo so every scene and every follow-up video stays on brand.

STEP 3

Generate, refine, and publish

Generate the video, tweak any scene, swap the voice or music, then export for your site, ads and socials.

STEP 4

50,000+ creators & teams · No credit card required
Why marketers pick Atlabs

Keep your brand on model in every scene, every ad and every campaign you launch

Brand teams lose hours fixing characters that change face and products that change shape between shots. Atlabs locks your cast, settings and props once, so every explainer in a campaign looks like it came from the same studio.

Character consistency

Create a character once and Atlabs keeps the same face, outfit, colours and style in every scene and every video you make next. Your mascot or presenter always looks like themselves, from the first shot to the last.

AI script to video — consistent character appearance in Scene 2 using Atlabs
Pose 1
Atlabs AI video generator — same character face and style locked in Scene 7
Pose 2
Script to video AI tool — character consistency maintained across Scene 20 by Atlabs
Pose 3
Atlabs AI video — consistent character in wide angle shot across scenes
Scene 1
Atlabs script to video — character close-up with consistent face and clothing
Scene 2
AI video generator — character consistency in aerial shot using Atlabs
Scene 3

Scene consistency

Lock a setting and it keeps the same layout, lighting and mood each time it appears. Viewers always know where they are, even when a story jumps between scenes and videos.

Object and prop consistency

Products, devices, logos and icons look exactly the same every time they appear, so the details that matter to your message never drift or change shape.

Atlabs AI video — object and prop consistency locked from Scene 1
View 1
Atlabs AI filmmaking — consistent object across scenes, Scene 13 example
View 2
Script to video generator — same prop appearing identically in Scene 11
View 3
Use Cases

One tool for product explainers, lessons and campaign videos your whole team can make

Product & SaaS Explainers

Show how your product works with a clear story, a steady mascot and real UI moments, so prospects get the value before they ever book a demo.

Educational Explainers

Turn webinars, guides and how-to posts into short animated lessons that teach customers and build trust in your brand.

Marketing & Social Videos

Make launch teasers, paid social ads and landing page videos from one script, sized for every channel in minutes.

Visual Styles

20+ styles. One script. Endless creative directions.

The same explainer can become a clean 3D animation, a hand-drawn whiteboard, or a playful paper-cut sequence - just by changing the style. Pick the one that fits your topic or experiment freely.

You can also train your own custom style on Atlabs - every video you make matches your unique brand look.

10M+

Videos created

50+

Visual styles to choose from

100%

Scene-to-scene character consistency

40+

Languages and narration options

10M+

Videos created

100%

Scene-to-scene character consistency

50+

Visual styles to choose from

40+

Languages and narration options

10M+

Videos created

50+

Visual styles to choose from

100%

Scene-to-scene character consistency

40+

Languages and narration options

Features

Everything a marketing team needs to ship video faster

AI that reads your script like a director

Atlabs reads your campaign script the way a director would. It picks the shots, the pacing and the lighting for each line, so a hook lands fast, a feature gets a close-up and the call to action has room to breathe, without a storyboard or an agency.

SCENE — OFFICE, DAY. A founder stares at a messy spreadsheet. VOICEOVER: There had to be a better way…

SCENE — OFFICE, DAY. A founder stares at a messy spreadsheet. VOICEOVER: There had to be a better way…

THE DIRECTOR’S READ

Wide establishing shot

Warm, focused lighting

Slow push-in on the founder

Mood: quiet frustration

GENERATED SEQUENCE

AI script to video — wide establishing shot of a founder's office generated from screenplay

01 · Establishing

AI script to video — push-in shot of the founder reviewing charts generated from scene description

02 · Founder, push-in

AI script to video — close-up of the messy spreadsheet generated from the written script

03 · The spreadsheet

Built-in AI script writer

Short on time? Give the AI a product, an audience and a goal, and it writes a scene-by-scene script for a marketing explainer video, an ad or a launch. Edit the lines until they match your brand voice.

Translate your video to 40+ languages

Launching in new markets? Translate the narration, dialogue and captions into 40+ languages in a few clicks, with the same scenes and timing, so every region gets the same campaign.

Background music that matches the mood

Atlabs adds royalty-free music that fits each video, energetic for a launch or gentle for an onboarding guide. Prefer your brand sound? Upload your own track instead.

Auto lip-sync

When your mascot or presenter speaks, their mouth moves in time with the voiceover, so a talking brand character looks natural in ads, demos and social clips.

Ultra-realistic narration

Choose a voice that fits your brand, warm, upbeat or calm, in 40+ languages and many accents. Or upload your own recording from a founder, a spokesperson or your usual voice artist.

Full scene-level editing control

Stakeholder feedback on one shot? Swap, regenerate, retime or restyle that scene alone. The rest of your explainer stays exactly as it was, so review rounds take minutes, not days.

Built-in AI script writer

Short on time? Give the AI a product, an audience and a goal, and it writes a scene-by-scene script for a marketing explainer video, an ad or a launch. Edit the lines until they match your brand voice.

Auto lip-sync

When your mascot or presenter speaks, their mouth moves in time with the voiceover, so a talking brand character looks natural in ads, demos and social clips.

Translate your video to 40+ languages

Launching in new markets? Translate the narration, dialogue and captions into 40+ languages in a few clicks, with the same scenes and timing, so every region gets the same campaign.

Ultra-realistic narration

Choose a voice that fits your brand, warm, upbeat or calm, in 40+ languages and many accents. Or upload your own recording from a founder, a spokesperson or your usual voice artist.

Background music that matches the mood

Atlabs adds royalty-free music that fits each video, energetic for a launch or gentle for an onboarding guide. Prefer your brand sound? Upload your own track instead.

Full scene-level editing control

Stakeholder feedback on one shot? Swap, regenerate, retime or restyle that scene alone. The rest of your explainer stays exactly as it was, so review rounds take minutes, not days.

Made For

Built for every marketer who needs video

Content Marketers

Turn blog posts, guides and webinars into short explainers that get shared, rank on YouTube and keep readers on the page for longer.

Social Media Managers

Make vertical clips for Reels, TikTok and Shorts with the same mascot, colours and style in every post.

Growth Teams

Test new hooks, offers and audiences every week with fresh ad variants made from one script, without waiting on a design queue.

Small Business Owners

Make a polished brand video for your website and socials yourself, with no studio, no crew and no editing software to learn.

Product Marketers

Explain new features, pricing changes and launches with clear animated stories that sales, support, partners and customers can all reuse.

Brand & Comms Teams

Keep every explainer on brand, with locked characters, colours and logos across campaigns, regions and languages.

Content Marketers

Turn blog posts, guides and webinars into short explainers that get shared, rank on YouTube and keep readers on the page for longer.

Product Marketers

Explain new features, pricing changes and launches with clear animated stories that sales, support, partners and customers can all reuse.

Small Business Owners

Make a polished brand video for your website and socials yourself, with no studio, no crew and no editing software to learn.

Growth Teams

Test new hooks, offers and audiences every week with fresh ad variants made from one script, without waiting on a design queue.

Social Media Managers

Make vertical clips for Reels, TikTok and Shorts with the same mascot, colours and style in every post.

Brand & Comms Teams

Keep every explainer on brand, with locked characters, colours and logos across campaigns, regions and languages.

Content Marketers

Turn blog posts, guides and webinars into short explainers that get shared, rank on YouTube and keep readers on the page for longer.

Growth Teams

Test new hooks, offers and audiences every week with fresh ad variants made from one script, without waiting on a design queue.

Product Marketers

Explain new features, pricing changes and launches with clear animated stories that sales, support, partners and customers can all reuse.

Social Media Managers

Make vertical clips for Reels, TikTok and Shorts with the same mascot, colours and style in every post.

Small Business Owners

Make a polished brand video for your website and socials yourself, with no studio, no crew and no editing software to learn.

Brand & Comms Teams

Keep every explainer on brand, with locked characters, colours and logos across campaigns, regions and languages.

TUTORIALS

Watch how marketers build explainer videos

Short guides that take you from a campaign idea to a finished animated explainer, step by step.

Why Atlabs

Atlabs vs. every other way to make animated explainer videos

What you need
Atlabs AI
Traditional production
Other AI video tools

Time from script to video

Minutes

Weeks to months

Hours but inconsistent

Cost

From $19

$10,000 to millions

Varies

Filming required

No ✓

Full production crew

No ✓

Character consistency

Locked across all scenes ✓

Controlled by continuity team

Rarely supported ✗

Location consistency

Locked across all scenes ✓

Real locations or sets

Not available ✗

Object consistency

Locked across all scenes ✓

Props managed on set

Not available ✗

Script format support

Idea, story, or script ✓

Full script required

Basic prompt only

Scene-level editing

Full control ✓

Expensive reshoots

Limited

What Creators Say

What marketing teams say after making their first explainers

We used to wait three weeks for an agency explainer. Now our team writes the script in the morning and posts the video by lunch, and the mascot looks the same in every single ad we run.

Head of Content Marketing, B2B Software Company, UK

We launched one feature video in six languages on the same day. The narration sounded natural in every market, and our regional teams stopped asking for their own versions. That alone saved us weeks of work.

Product Marketer, Fintech App, Germany

I tested five ad hooks in a week with the same character and style. Swapping one scene took a minute, so we could keep the winners and drop the rest without paying for a reshoot.

Growth Lead, DTC Skincare Brand, US

We used to wait three weeks for an agency explainer. Now our team writes the script in the morning and posts the video by lunch, and the mascot looks the same in every single ad we run.

Head of Content Marketing, B2B Software Company, UK

We launched one feature video in six languages on the same day. The narration sounded natural in every market, and our regional teams stopped asking for their own versions. That alone saved us weeks of work.

Product Marketer, Fintech App, Germany

I tested five ad hooks in a week with the same character and style. Swapping one scene took a minute, so we could keep the winners and drop the rest without paying for a reshoot.

Growth Lead, DTC Skincare Brand, US

We used to wait three weeks for an agency explainer. Now our team writes the script in the morning and posts the video by lunch, and the mascot looks the same in every single ad we run.

Head of Content Marketing, B2B Software Company, UK

We launched one feature video in six languages on the same day. The narration sounded natural in every market, and our regional teams stopped asking for their own versions. That alone saved us weeks of work.

Product Marketer, Fintech App, Germany

I tested five ad hooks in a week with the same character and style. Swapping one scene took a minute, so we could keep the winners and drop the rest without paying for a reshoot.

Growth Lead, DTC Skincare Brand, US

FAQ

Questions marketers ask about making explainer videos with AI

How do I make explainer videos for marketing?

Paste a campaign idea, your talking points or a full script into Atlabs, pick a style and a format, and lock your characters. Atlabs builds every scene with voiceover and music, ready to share.

Will my mascot look the same in every video?

Yes. Create your mascot once and Atlabs keeps the same face, outfit and colours in every scene and every new video, so your brand character stays on model across a whole campaign.

How long should a marketing explainer video be?

Most marketing explainers work best at 60 to 90 seconds for a homepage and 15 to 30 seconds for social ads. With Atlabs you can make every length from the same script, mascot and style.

Can I make versions for Reels, TikTok and YouTube?

Yes. Export the same explainer in 16:9 for YouTube and your website, 9:16 for Reels, TikTok and Shorts, or 1:1 for feeds. One script covers every channel in your campaign plan.

Can I change one scene after review?

Yes. Swap, regenerate, retime or restyle a single scene, change a line of narration or the music, and the rest of the video stays as it was. Feedback rounds take minutes, not days.

Is it free to start making marketing explainers?

Yes. Start free, with no credit card, no camera and no animation skills. Join 50,000+ creators and teams and make your first marketing explainer today, in just a few minutes.

Your next campaign explainer is a script away

Join 50,000+ creators and teams making on-brand animated explainers with AI. Paste your message, lock your mascot and publish to every channel today.

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